Do you know where your seafood comes from? If you answered no, you’re not alone. Current labeling practices make it difficult to determine if the fish you’re about to purchase is an eco-friendly choice. Missing information includes, fishing method, location the fish was caught at, was it farmed or wild, are the population levels healthy, etc. There have been many incidences where the fish being purchased isn’t even labeled as the correct species. These issues raise some extremely alarming concerns for the eco-friendly seafood movement. If even the most aware and educated individuals find it difficult to obtain enough information to make an eco-friendly seafood purchase then how can we expect the general public to take action?

